Product Manager CNS
Multinational pharmaceutical company
Ho Chi Minh City
Job description
Fully accountable for the assigned brand(s) and deliver all programs related to optimize return to the company: promotion, FF detailing, promotional materials, symposia
Lead the development of customer insights through appropriate techniques/tools, ex. Advisory Board, Market Research by understanding disease and market dynamics. Understand and use marketing principles and processes to deliver to customer needs.
Proactively develop or lead the development of marketing and promotional mix to meet brand objectives and customer needs.
Ensure that operational plans are created and delivered in the way which appropriate to the assigned brands’ life cycle to optimize return for the company.
Ensure proper brand finance and budget mangement, including appropriate management of A&P budget and inventory forecast in line with local distributor.
Monitor business performance and external environments. Ensure that corrective action is delivered to achieve business objectives.
Ensure all marketing responsibilities relating to RMP (Risk Management Plan), POP/PSP (Patient Oriented Program/ Patient Support Program) & PV (Pharmaco-vigilance) of relevant product(s) are fulfill in compliance with SOPs (Standard Operating Procedures) in a timely manner
Lead or conduct field force training on product & marketing strategies i.e.new recruits & existing team.
Act as brand champion to create enthusiasm and focus internally and with external customers and agencies. Ensure proper coordination of all related functions such as Field Force, marketing, medical, regulatory affairs, QA, etc.,
Conduct product education seminar (RTD, Hospital Meetings, etc.) as necessary to help educate doctors.
General requirement
2-3 years experience as RX Product Manager, prefer with CNS PM experience
Medical background is required
Good English communication
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Pharmaceutical
Job Category:
Pharmaceuticals
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Location:
Ho Chi Minh City
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