Product Manager

cap NA Topjobs' client

post time Posted 73 months ago

POSITION OBJECTIVE

➢ Develop and manage a complete marketing program for the successful introduction, marketing, and sales support of products nationwide.

➢ Continuously review and analyze product line sales trends to ensure continued overall profitable growth and marketing position.

➢ Interface with all departments to ensure the continuous flow of information regarding current and future marketing opportunities.

➢ Inform and keep informed on vital activities that affect objectives and goals of the division. Make recommendations regarding product improvements on existing products and represent marketing regarding recommendations concerning feasibility of new product development.

➢ Responsible for planning and executing the marketing plan within the approved operating expense level.

POSITION DUTIES & RESPONSIBILITIES

➢ Develop and implement marketing plan strategies to ensure achievement of its operating plan goals.

• Support BUM to evaluate the practicality and potential of new products and market development, including new product launch

• Support to conduct market survey/ research. Identify market research needs and develop market research surveys to gain information with which to assess product and market trends.

• Actively assist BUM in arranging symposiums, seminars and exhibitions

• Analyse and report market intelligence in a correct and timely manner

• Develop detailed 12-month forecasts on a monthly basis for each product in the product line. Review product demand monthly and revise forecast accordingly.

• Participate in development of non-product marketing programs.

• Analyse and define customers and market requirements and trends.

• Develop, deploy and update product training and competitor information to field force team and distributor.

• Provide promotional support to field force team to achieve their targets, margin for the assigned products

• Interacts as a field expert with other functional areas in the company to develop a thorough exchange of planning information between our customer/ distributor and these business areas

➢ Develop new business opportunities with existing and potential account

• Develops and maintains the contact with KOLs & key customers for understanding their needs.

• Develop and cultivate professional relationships with key product champions for the purposes of enhancing product promotion

➢ Closely monitor budgets and expenditure

• Assist in the preparation of the annual budget for the market segment up to and including controllable expenses, as well as marketing communication expenses

• Strictly control promotion budget, right allocation to key drivers of product to maximize product performance.

SKILLS & QUALIFICATIONS

• Bachelor's degree required - Medical Doctor/Pharmacist Degree; Masters degree a plus

• More than 2 years of experience in equivalent position in an international healthcare/pharmaceutical company

• Strong Marketing Skills including: Market Knowledge and Understanding, Planning, Analysis and Strategic Marketing, competitive environments and customer needs

• Must be self-motivated, good project manager, possess excellent writing skills, exhibit excellent analytical thinking, and excellent people interaction skills

• Ability to operate in global matrixes working environment;

• Good business acumen with ability to make decisions, define strategies and ensure effective execution;

• Strong in building relationships with customers & Key Opinion Leaders;

• Good command in English.

BENEFITS:

- Basic Salary: 39 - 55 mils gross

- Transportation allowance, Meal allowance, Mobile & internet, 13th salary

- MICP bonus (annual)

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