Trade Marketing Manager (3 vacancies)
A famous fast-moving consumer goods company (100% foreign investment) with main office based in the US.
Ho Chi Minh City
Job description
Sales strategy and marketing knowledge: Identify the selling opportunities, special/seasonal occasions to capture incidence of products, suggest marketing calendar, provide the tailor made promotional programs that drive sales volume, profit. Knowing of basic Trade Marketing knowledge i.e. Space Management, Category Management to be able to discuss with the TM team and customers.
Customer Business Development: Setting objectives and develop plans with monthly tracking performance, work with key customers to maintain good long term business relations.
Channel differentiation for Assortment, Promotion and Merchandising Visibility: Co-operate with channel marketing/TM team to define merchandising standard by channel. Understand the nature of each channel to be able to manage channel conflict between GT & MT
ManageKey Account and field sales team to achieve targets of share and sales volume for the total MT team
Manage Trade spending to achieve the profitable growth. Work and negotiate with customers on Trading Term.
Monitor weekly& monthly sales results, key performance indicators, competitive activities and market trends on a regular basis and report to all concerned.
To ensure consistent adherence to sales, marketing, finance payment distribution policies and procedures in dealing with key accounts. Work on strategic/non day to day Supply Chain and Financial process with regular communication.
General requirement
University Degree
At least 2 years experience in FMCG market, in Trade MKT and/or Related activities
Insight-driven, great passions to serve shoppers
Sense of Creative/Innovative
Strong analytical skills and tendency of strategic thinking
Strong communication and influencing skills
Fast learner, Highly adaptive and Willing to take challenges
Good command in English and computer skills
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Company Size:
Industry:
Fast Moving Consumer Goods
Job Category:
Marketing
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Location:
Ho Chi Minh City
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