Brand Manager/Senior ABM (Personal care)
N.A.TOPJOBS' CLIENT
Multinational company
Ho Chi Minh City
Posted
104 months ago
Job Description
Key Accountabilities
1. Market information:
- Analyze market situation, consumer trend
- Collect and analyze competitors’ brand and sales performance
- Understand market feedback about the brand or activities
2. Brand positioning:
- Set up brand positioning, follow and keep the position via activities concept
3. Marketing plan:
- Set up objectives.
- Make yearly plan and plan for each campaign
- Estimate monthly sales and expenditure, cost control for each campaign
4. Product:
- Decide product to launch suitable with market preference
- Manage New product launching plan, work closely with Head Quarter and all related departments
- Manage product’s performance ( sales, stock) to have suitable action.
5. Sales:
- Understand well sales performance of the brand and well manage sales performance monthly of each item and making monthly report
- Tracking deeply performance of new product launching in order to make next quick action
- Make monthly promotion plan ( customer & trade) effectively
- Coordinate with sales team in sales related activities
6. Communication:
- Develop and execute yearly communication plan
- Develop POSM, VMD creatively to communicate at POS
7. Contact suppliers and other relevant jobs
- Manage well proposal from Suppliers and supervise strictly execution of Supplier to make sure project quality
General Requirements:
- 5+ years of experience in FMCG
- Knowledge/ Skills
- Active, initiative, innovation, enthusiastic, interpersonal, independent, and be a good team player
- Good English
- Prefer candidates with experience in Marketing Branding from Market Research till Product Launching.
Fields marked with a * are required.
Company Size:
100 - 500
Industry:
Fast Moving Consumer Goods
Job Category:
Marketing
Job Type:
Full Time
Location:
Ho Chi Minh City
Desired skills:
English
Job Level:
Manager
Preferred language to receive applications:
English
Company address:
PNTECHCONS Building, Lot C, Unit 504, 48 Hoa Su Str., Phu Nhuan Dist., HCMC.
Contact name:
Ms. Pham Thi Tuyen
Phone number:
22268840 (ext 115)
Email address:
pttuyen@natopjobs.com.vn; recruitment@natopjobs.com.vn