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Trade Marketing Executive

cap N.A.TOPJOBS ' CLIENT

One of the top fast-moving consumer goods companies in the world. We offer people the greatest careers and consider the development of our Human Resource to be of great importance.

location Ho Chi Minh City

post time Posted 109 months ago

Job description

Build and execute the Trade Marketing plan for the assigned channel

  • Develop customer & shopper insights for the channels assigned. Translate insights into business building opportunities within specific customers/channels
  • Work with field sales team to ensure excellence  in in-store activation

Work out monthly rolling forecast for the specific channel(s).

  • Prepare promotion sell-out volume
  • Prepare market intelligence  information  
  • Prepare  input for brand plan on innovation, market size, market growth, communication
  • Build  incremental sales volume 

Support marketing team in launch/ re-launch and consumer promotion activities: 

  • Provide  input for marketing to build budget, scheme and communication plans
  • Allocate promotion volume to  channel/ customers  in charge
  • Support Trade marketing Manager to work out the brief for BTL agencies and sales team
  • In charge of in-store POSM design, briefing POSM/Activation team  for production and installation  in store  

Develop and execute all trade/ schematic shopper promotions:  

  • Work out and propose  the scheme to Trade Marketing Manager
  • Lead the communication to  internal and external stakeholders on the scheme
  • Follow up with POSM production gift sourcing and delivery to stores
  • Conduct post-promotion evaluation

Others

  • Input  for thematic customer event
  • Conduct trade visits and support in time to field sales.

General requirement

  • University graduate  in business administrative,  foreign trade, economics  
  • At  least 2-3 years working experience  in sales  for FMCG  industry  (experience  in sales planning,  trade marketing  is an advantage)
  • Good analytical and influencing skill.  Good sense of numbers.
  • Proven business management competency
  • Proactive. Good communication skill.
     

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company detail


More than 5000 employees


Fast Moving Consumer Goods


Marketing


Full Time


Ho Chi Minh City


English


Team Leader


English


Pntechcons Building, Block C, Unit 504, Ward 7, PhuNhuan Dist., HCMC, Vietnam


Ms. Nguyen Thi Hien


22268840, Ext 117


nthien@natopjobs.com.vn recruitment@natopjobs.com.vn